- The CEO must understand that strategic management is his responsibility. Parts of this task, but certainly not all of it, can be delegated.
- The CEO is responsible for establishing a climate in the organization that is congenial to strategic management.
- The CEO is responsible for ensuring that the design of the process is appropriate to the unique characteristics of the company.
- The CEO is responsible for determining whether there should be a corporate planner. If so, the CEO generally should appoint the planner (or planners) and see that the office is located as close to that of the CEO as practical.
- The CEO must get involved in doing planning.
- The CEO should have face-to-face meetings with executives for making plans and should ensure that there is a proper evaluation of the plans and feedback to those making them.
The CEO is responsible for reporting the results of the strategic management process to the board of directors
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