What is crisis consumption curve?

The crisis consumption curve illustrates how consumer behavior changes during a crisis, such as an economic downturn or a natural disaster. Typically, it shows a shift in spending patterns, where consumers prioritize essential goods and services while cutting back on non-essential expenditures. As the crisis unfolds, the curve may reflect a gradual return to normal consumption patterns as stability is restored. This concept helps businesses and policymakers understand and anticipate changes in consumer demand during turbulent times.