How did sponsoring Joseph powder milk Joey pow benefit the narrator in lawn boy?

In "Lawn Boy," sponsoring Joseph "Joey" Powder Milk benefitted the narrator by providing him with a unique marketing opportunity that enhanced his lawn care business. The partnership allowed him to tap into Joey's popularity, attracting more customers and boosting sales. Additionally, the collaboration showcased the narrator's entrepreneurial spirit and creativity, helping him build a reputation in the community as a savvy young businessman. Overall, it was a strategic move that contributed to the growth and success of his venture.