What is difference between branded goods and unbrande goods?

Brand goods and goods that have a specfic and well known name for it. Like for soup, Campbells is a brand good because it is well known for its soups and canned foods. For clothes, Hollister is another Brand good because Hollister is known for its "preppy, expensive" clothes.

Unbrand goods are just goods that dont have a "name" for them.