What was the name of the military strategy adopted during the Kennedy presidency?

During the Vietnam War, Former President Kennedy set up his New Frontier reform, which got him elected into office and was basically a tagalong of Eisenhower's New Deal. The arms race was also prevalent during this period of the Cold War. Kennedy's strategy for combating Communism in the Latin Countries and at one point tried to eliminate the need for any fighting in Cuba by creating the Alliance for Progress.