What is soft touch lamination?

Soft touch lamination is a finishing process that involves applying a thin layer of a soft, textured material to printed surfaces, enhancing both the tactile and visual appeal. This lamination provides a velvety feel, making printed materials more engaging and luxurious. It also offers protection against wear and tear, moisture, and dirt, while maintaining vibrant colors. Commonly used in high-end packaging, business cards, and brochures, soft touch lamination adds a premium touch to various printed products.