Why top management leadership is essential in TQM?

Top management leadership is essential in Total Quality Management (TQM) because it sets the vision and strategic direction for quality initiatives within the organization. Leaders are responsible for fostering a culture that prioritizes quality, ensuring that all employees are engaged and aligned with TQM principles. Their commitment and support are crucial for allocating resources, facilitating training, and driving continuous improvement efforts, ultimately leading to enhanced organizational performance and customer satisfaction.