How many types of POS materials?

Point of Sale (POS) materials can be categorized into several types, primarily including posters, banners, shelf talkers, floor graphics, and digital displays. Additionally, they can encompass promotional items like brochures, product samples, and standees. Each type serves to enhance product visibility, engage customers, and provide information at the point of purchase. The choice of materials often depends on the marketing strategy and the retail environment.