To determine the demand elasticity of the product, we can calculate the price elasticity of demand using the formula: elasticity = (% change in quantity demanded) / (% change in price). In this case, it would be -15% / 10% = -1.5. This indicates that the demand for the product is elastic, meaning that consumers are relatively sensitive to price changes; a 10% increase in price leads to a 15% decrease in quantity demanded.
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