What is chremamorphism?

Chremamorphism is a rhetorical device that attributes material or economic qualities to abstract concepts or entities, often for the purpose of satire or critique. It highlights how non-material aspects, such as emotions or ideas, can be framed in terms of material wealth or possessions. This technique is commonly used in literature and political discourse to emphasize the commodification of human experiences or values. Overall, chremamorphism serves to challenge perceptions of value and meaning in society.