Is pork red or white meat?

Its myoglobin content is lower than beef, but much higher than chicken white meat. The USDA treats pork as a red meat. Pork is very high in thiamin.

In 1987 the U.S. National Pork Board began an advertising campaign to position pork as "the other white meat", due to a public perception of chicken and turkey (white meat) as more healthy than red meat. The campaign was highly successful and resulted in 87% of consumers identifying pork with the slogan. As of 2005, the slogan is still used in marketing pork, with some variations.