What is One Directions target audience?

One Direction's target audience primarily consists of teenage girls and young women, typically aged 12 to 24. Their music, themes, and style resonate with this demographic, as they often explore themes of love, friendship, and youth. The band's strong social media presence and fan engagement further solidify their appeal to a younger audience, fostering a dedicated fanbase known as "Directioners." Their merchandise and concert tours also cater to this age group, enhancing their popularity among fans.