When an incident happens the Public Information Officer (PIO) should first?

When an incident occurs, the Public Information Officer (PIO) should first assess the situation to gather accurate information about the event. They must then coordinate with relevant agencies and stakeholders to ensure a unified message. It’s essential for the PIO to establish a communication strategy to disseminate timely updates to the public and media, while also protecting sensitive information. Finally, they should prepare to address inquiries and manage the flow of information to maintain public trust.