How do managers formulate e-business strategies that contribute to the development of a sustainable competitive advantage in today's environment?

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2026-03-14 13:15

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Managers formulate e-business strategies for sustainable competitive advantage by leveraging data analytics to understand customer preferences and market trends, enabling personalized experiences and efficient operations. They invest in technology and digital infrastructure to enhance agility and responsiveness, allowing for quick adaptations to market changes. Additionally, fostering strong relationships with stakeholders and emphasizing social responsibility can differentiate their brand in a crowded digital landscape. By integrating these elements, managers can create a cohesive strategy that not only meets current demands but also anticipates future challenges.

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