What were the indirect results of yellow journalism?

Yellow Journalism is a mutated division of Journalism that goes against the key principles of reporting as an unbiased and objective tool for conveying the news. Yellow Journalism is "journalism that exploits, distorts, or exaggerates the news to create sensations and attract readers." Yellow journalism 'believes' in a gross misreporting and underreporting of facts, in playing up news that is likely to create a frenzy, stringing an emotional chord with the masses, feeding the appetite for sensationalism, scandal mongering and exciting public opinion

The Battle on Park Row, New York, between William Randolph Hearst's Journal and Joseph Pulitzers World in the late nineteenth century, marked the advent of Yellow Journalism. The role of Pulitzer as primary nurturer comes as surprise to all those who have connected the name only with America's most celebrated Journalistic Award.

In the midst of the War of Words, Hearst lured the Richard Outcault popular artist of the Sunday Worlds comic strip, 'The Yellow Kid', (the then in Vogue cartoon that was prominent and conspicuous and stood out because of use of yellow ink that shone through all the black and white) to the Journal. Pulitzer not to take defeat lying down and had the World continues a rendition of the 'Yellow Kid', even though the artist no longer worked for the paper. And thus the phrase came in to being, with a focal point not the colour but the content that was increasingly tainted in nature.