How can consumers be assured of a timber company's sustainable practices?

Consumers can be assured of a timber company's sustainable practices by looking for credible certifications such as the Forest Stewardship Council (FSC) or the Sustainable Forestry Initiative (SFI), which indicate adherence to environmental and social standards. Transparency in the company's supply chain and operations, including third-party audits and reporting, also helps build trust. Additionally, consumers can research the company's commitment to reforestation, biodiversity, and community engagement initiatives. Engaging with companies that prioritize sustainability in their marketing and corporate responsibility reports can further reassure consumers.