Reasons why firms undertake strategic management?

Firms undertake strategic management to align their resources and capabilities with their long-term goals, ensuring they effectively respond to market changes and competitive pressures. It helps in identifying opportunities and threats, facilitating informed decision-making, and enhancing organizational performance. Additionally, strategic management fosters a clear vision and direction, promoting cohesion among stakeholders and guiding resource allocation for sustainable growth. Ultimately, it enables firms to achieve a competitive advantage in their respective industries.