Is there any occasion that you can think of when a senior administrator should become a source for a news reporter?

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2026-02-15 14:35

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Yes, a senior administrator should become a source for a news reporter during times of crisis or significant organizational change, such as a natural disaster, major policy shift, or scandal. In these situations, their insights can provide clarity, context, and authoritative information, helping to guide public understanding. Additionally, they can address misinformation and reassure stakeholders, making their involvement crucial for transparent communication.

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