What are the four types of agents in marketing?

The four types of agents in marketing are brokers, sales agents, manufacturer’s representatives, and distributors. Brokers facilitate transactions between buyers and sellers without taking ownership of the goods, while sales agents represent a company and earn commissions on sales. Manufacturer’s representatives focus on promoting and selling products from specific manufacturers, and distributors purchase goods in bulk to sell them to retailers or directly to consumers. Each type plays a distinct role in connecting products with target markets.