What is exhibition display design?

A.) Exhibition design refers to the creative process involved in planning how to display, that is to say market, a company or organisation at a trade show or exhibition.

Designs vary significantly, but the basics are generally the same: all companies in attendance have their own exhibition stands, which are intended to be eye-catching and draw customers to the stand and ultimately to the company/organisation and their products/services.

Modular display stands are a handy way for companies to advertise as they are designed for exhibitions and are both collapsible and portable.

B.) Exhibition design can also refer to the creative process involved in planning how to display, that is to say exhibit, works of art or historical artifacts or objects in a gallery, museum or public (or otherwise) space.

Designs vary significantly, but the aim is not to market or sell

• the setting of a work of art for example has to take into account

the creative wishes of the artist themselves or of art curators, either of which are qualified to decide upon the juxtaposition of the object on display and the space in which it is exhibited.