What are the advantagesof brainstorming?

1- Cheap

2- Synergy

3- Solve any conflict

4- You don't have to be a highly qualified expert or highly paid consultant to use it

5- Easy to understand - it's not a complicated technique

6- It is inexpensive

7- If controlled properly it is a quick way of generating ideas

8- Encourages creative thinking and thinking "out of the box"

9- Generates ideas and solutions that can be used elsewhere

10- Provides an opportunity for widespread participation and involvement