What is premium bike segment?

The premium bike segment refers to high-quality bicycles that offer superior performance, advanced technology, and premium materials, often targeted at serious cyclists and enthusiasts. These bikes typically come with higher price points and feature enhancements such as lightweight frames, advanced gears, and specialized components. Brands in this segment often focus on craftsmanship, design, and customization options to appeal to discerning riders. This category includes road bikes, mountain bikes, and hybrid models that prioritize both functionality and aesthetics.