Are there any Guidelines for Print Advertising?

find and 'HIRE' a freelance advertising designer...or a freelance graphic designer and work with them. Otherwise, print advertising with any significant circulation attempted by a non-professional is almost certainly wasted money...guru.com is a good place to find a freelancer or post a message in he discussion area here (on this site - for your question)...for a further reply, quote and info regarding your print advertising needs...