What are the four levels of commitment to e-business and what are some examples of each?

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The four levels of commitment to e-business are:

1. Presence: Basic online visibility, such as a website or social media page. Example: A local restaurant with a simple website listing its menu and hours.

2. Engagement: Interactive features that allow for customer interaction, like social media marketing or email newsletters. Example: A retail store using Instagram to showcase products and engage with customers.

3. Transaction: E-commerce capabilities enabling online sales or bookings. Example: An online clothing retailer that allows customers to purchase directly through its site.

4. Integration: Full integration of e-business with core business functions, such as supply chain management and customer relationship management. Example: A company using an integrated platform to manage inventory, sales, and customer data across multiple channels.