This phrase is of American origin. At least, the earliest citation of it that I can find is from the American poet and humorist Ogden Nash'sPrimrose Path, 1936:
"Her picture's in the papers now, And life's a piece of cake."
The choice of cake or pie as a symbol of ease and pleasantry is well represented in the language. Other phrases along the same lines include "as easy as pie, or " a cake walk"
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