emails tends to be shorter and less formal than a letter. However, you would want to incorporate the same main components: a thank-you for the meeting, re-state your understanding of the prospects needs or goals, re-state just one or two of the reasons why you would best meet his needs. Then, choose which is most appropriate depending on the status of your transaction: ask for the sale, ask for an opportunity to present a proposal, ask to meet again or state when you will follow-up next. John - Thanks for taking the time to meet with me yesterday. I know it is very important that you select a durable floor covering for your store that fits your budget. I am confident that we can meet those needs with the added benefit of using re-cycled materials. Our newest product line will be announced next week. As soon as I have samples and pricing, I'll call to schedule an appointment to show them to you. Thanks again for the opportunity to earn your business, Joe...ABC Floor Coverings...555-555-1234
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