How many people buy candles?

The candle market is quite popular, with millions of people purchasing candles annually for various purposes, including home decor, aromatherapy, and special occasions. According to market research, the global candle market size was valued at several billion dollars, indicating a significant consumer base. While exact numbers can vary, it is estimated that a substantial percentage of households buy candles regularly. This popularity is driven by trends in wellness, home fragrance, and gifting.