What is domain authority?

Domain Authority Domain authority is a metric which was created by Moz (SaaS company), for the purpose of rating a website on a scale of 1-100, (100 being the best and 1 being the worst). So the higher the domain authority of a website, the higher it's ranking in search engines.

Main Factors of Domain Authority

1. Age and popularity of the Domain

2. SERPS visibility

3. Value back links

4. Amount of content