Why should one study mass communication?

Like it or not, we like in a media-dominated world. In order to understand that world, it is important to understand the media-- how they are used, who uses them, and for what purpose. The media of Mass Communication are able to persuade, inform, entertain, educate, and transmit the culture to millions of men, women, and children. Whether you are studying about radio and TV; books, newspapers & magazines; the internet and social media; recorded music; or movies, these mass media play a large role in daily life; in fact, few people today could communicate without them-- politicians, clergy, celebrities, educators, and people from every social stratum rely on them to send and receive messages. Thus, the more familiar you are with mass communication, the less you will be manipulated by it, and the better able you will be to notice its profound influence on society.