What company was the first to promise satification guaranted or your money back?

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2026-05-07 10:31

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The first company to promise "satisfaction guaranteed or your money back" is often credited to the American retailer R.H. Macy & Co., founded by Rowland Hussey Macy in 1858. This approach was revolutionary at the time and aimed to build customer trust and loyalty. The concept has since been widely adopted across various industries.

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