How can a customer find the cheapest broad band available?

The "up to" speed displayed in Mb is the maximum possible speed you are likely to receive for this product. The actual speed you will get depends on your cabling, your area and (with non-fibre optic products) time of day and how far you are from the telephone exchange. Most providers will tell you the likely speed you will receive when you begin your online sign up - this may differ from the speed displayed in the table.