Why did ge appliances go to hell?

GE Appliances faced challenges due to a combination of factors, including increased competition, supply chain disruptions, and shifts in consumer preferences towards smart and energy-efficient products. Additionally, internal issues, such as management changes and strategic missteps, contributed to difficulties in maintaining market share. These challenges were compounded by economic factors, including inflation and rising material costs, impacting overall profitability and brand reputation. The company has since focused on innovation and adapting to market demands to regain its footing.