What are the key SWOT analysis questions to ask when evaluating a business's strategic position?

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2026-08-08 20:45

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When evaluating a business's strategic position using SWOT analysis, key questions to ask are:

  1. Strengths: What advantages does the business have over competitors?
  2. Weaknesses: What areas does the business need to improve upon?
  3. Opportunities: What external factors could benefit the business?
  4. Threats: What external factors could pose a risk to the business?

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