Why did Lester Pearson believe a new flag of Quebec was necessary?

Lester Pearson believed a new flag for Quebec was necessary to symbolize the province's unique identity and cultural heritage, distinct from the rest of Canada. He recognized that the existing flag, which featured the British Union Jack, did not adequately represent Quebec's French-speaking majority and its aspirations for greater recognition. By advocating for a new flag, Pearson aimed to promote a sense of pride and unity among Quebecers while fostering a more inclusive national identity.