Is demand for rolex watches is an exception to the law of demand?

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2026-07-29 11:01

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Yes, the demand for Rolex watches may not follow the traditional law of demand due to factors like exclusivity, brand prestige, and status symbol associated with owning a Rolex. Therefore, the demand for Rolex watches can sometimes increase even if the price goes up, as the product is perceived as a luxury good rather than a necessity.

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