What is a study conducted by an organization to identify its internal strengths and weaknesses and also examine external opportunities and threats?

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2026-08-18 05:05

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A study conducted to identify an organization's internal strengths and weaknesses while examining external opportunities and threats is known as a SWOT analysis. This strategic planning tool helps organizations assess their current position and make informed decisions by analyzing internal factors (strengths and weaknesses) and external factors (opportunities and threats). By understanding these elements, organizations can develop strategies to leverage their strengths, address weaknesses, capitalize on opportunities, and mitigate threats.

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