Why would a financial services company use satellite imagery?

A financial services company might use satellite imagery to enhance its investment analysis by obtaining real-time data on economic activities, such as monitoring supply chain logistics, assessing agricultural yields, or evaluating urban development. This imagery can provide insights into market trends and consumer behavior that are not easily captured through traditional data sources. Additionally, it can aid in risk assessment and management by offering a clearer view of environmental factors or geopolitical developments that could impact investments. Overall, satellite imagery can enhance decision-making and strategic planning in the financial sector.