Difference between corporate image and brand image?

Corporate image refers to the overall perception and reputation of a company as a whole, encompassing its values, culture, and the way it is viewed by stakeholders, including employees, investors, and the public. In contrast, brand image focuses specifically on the perception of a particular product or service offered by the company, shaped by marketing, customer experiences, and brand messaging. While corporate image influences brand image, they are distinct concepts that together contribute to a company's overall identity in the marketplace.