How can you create an emblem in Call of duty Black ops?

Photoshop

There are a lot of ways to do it, but first up you need to enter your Barracks Menu and select Emblem.

From there, it's a matter of using different shapes, colors, and other emblems/letters to make the design you want. You get 30 layers to work with; if you've ever used Photoshop or something similar, it's the same thing, only you're working with basic geometric shapes.

If you're not up on design, there are plenty of tutorials on YouTube on how to make more complex designs. That's why you see a lot of people with the same design. Personally, I prefer something more customized.