What is the role of camouflage in the survival strategies of both prey and predators in the wild?

Camouflage plays a crucial role in the survival strategies of both prey and predators in the wild by helping them blend in with their surroundings to avoid detection. Prey use camouflage to hide from predators, while predators use it to sneak up on their prey without being noticed. This adaptation increases their chances of survival by making it harder for other animals to spot them.