Why do people whiten rectum?

People may choose to whiten the skin around the rectum for various reasons, primarily aesthetic preferences and to achieve a more uniform skin tone. Some seek to enhance their appearance for personal confidence, while others may be influenced by societal beauty standards or trends in the adult industry. The process can involve topical creams, laser treatments, or other cosmetic procedures, but it's important to approach such treatments with caution due to potential risks and side effects.